If you have not yet been prompted within your Facebook app to try out 'professional mode' for your personal Facebook profile, here is everything you need to know! This is super exciting on many levels!
Put simply, Facebook is making a push to create more opportunity for creators and small business owners with the launch of ‘Professional Mode for Profiles’! Here is an official statement from Facebook about the launch of this new feature:
“We know that many creators - especially those who are just starting out - are on profiles, so we’re announcing the roll-out of a new professional mode for profiles. Professional mode will open up access to post, audience and profile insights, as well as give easy access to monetization features – all in one place.”
Exciting right?! So rather than pushing creators to only use professional or business Pages, Professional Mode for Profiles will provide more insights on post performance and audience growth for those using regular Facebook profiles.
Facebook indicated that the Professional mode makes professional-level insights available to creators. This includes access to post, audience, and profile insights which are similar to what Page owners have access to.
This way, creators can see the total number of shares, reactions, and comments that their posts have and monitor their follower growth over time. Therefore, creators can make better, more informed decisions about their content and the reactions they get from their audience.
If you don't currently see professional mode as an option in your settings, it is likely due to Facebook rolling this feature out in waves. If it's not there yet, keep up with your posting and content! Facebook has said that their most active and consistent creators will be the first to get the new creator features!
Also, side note, once you have enabled professional mode you can go right back into your settings to turn it off if you determine it's not for you.
That's everyting you need to know about 'professional mode for profiles' for now! If you have any questions don't hesitate to drop them in the comments below and I'll be happy to get you an answer!
Pssstt.. in case you haven't heard, I am sharing brand new free downloadable tools, templates, guides and resources on my website every single week that align with my Monday night lives every Monday evening at 8:00pm EST on my Facebook business page!
If you're on my email list, my free download will get sent straight to your inbox along with some insider access to my upcoming content of the week!
You'll also get notified every time I post a new blog or podcast episode! Don't miss a thing! Get plugged in!
Cheers y'all! ~ JC